Strategy · $1,000/mo

We tell you exactly what to fix — your team ships it

Strategy is an audit-and-roadmap engagement: we diagnose why ChatGPT, Perplexity, Gemini, and Google AI Overviews aren't citing you, then hand your team a 30/60/90-day roadmap and content briefs to fix it. We never touch your site — this runs on any tech stack.

// audit + roadmap + content briefs · any stack · no execution

your strategy engagement · every month
Visibility report across ChatGPT, Perplexity, Gemini & Overviews
30/60/90-day roadmap, prioritized by impact
Content briefs + technical specs your team can build from
On-page SEO fixes flagged, no code touched
No backlinks — ever, not even as an upsell
any stack · no CMS access needed · no migration
Works on any stack

No CMS access, no code, no migration — ever

This is the line between Strategy and Full Execution. We never ask for admin access to your site. Everything we produce comes to you as a report and a set of specs — your developers, writers, or agency implement it however your stack demands.

What runs

Five agents, one diagnosis pipeline

Every roadmap and brief passes a human approval gate before it reaches you — see the full 12-agent system on How It Works.

AGENT 01 · INTELLIGENCE

Maps the prompt landscape

Builds out the prompts your buyers actually ask AI engines, relevant to your brand and category.

AGENT 02 · VISIBILITY

Checks who's cited, who's absent

Runs each prompt across engines and logs whether you're cited, mentioned, or nowhere to be found.

AGENT 03 · STRATEGY

Turns gaps into a roadmap

Prioritizes the visibility gaps into a sequenced 30/60/90-day plan your team can actually execute.

AGENT 04 · RESEARCH

Grounds every fix in evidence

Gathers the entities, sources, and query clusters each recommendation needs to be credible.

AGENT 05 · CONTENT BRIEF

Writes the spec your team builds from

Target prompt, outline, entities, technical notes — everything a writer or developer needs to ship it.

What you get each month

A report, a roadmap, and specs your team can act on.

Diagnosis

Visibility report

Where you're cited today, where competitors get cited instead, and what changed since last month.

Plan

30/60/90-day roadmap

Prioritized fixes sequenced by impact and effort, so your team knows exactly what to do first.

Build spec

Content briefs + technical specs

Per-page specs — target prompt, outline, entities, schema notes — ready to hand to a writer or developer.

On-page SEO & content — what's included

On-page audit findings and blog/article briefs, not just prompt strategy

Every roadmap and brief covers on-page SEO — title tags, headings, internal linking, schema, page structure — the same fixes any answer engine or search engine rewards. Content briefs aren't limited to service pages either: you get briefs for blog posts and articles too, sized and prioritized against the prompts they're meant to answer. Your team writes and publishes all of it; Strategy never touches your site.

No backlinks. Ever.

We don't do link building, outreach, or backlink generation — not as part of Strategy, not as an upsell. Every recommendation here is on-page and on-site.

Monitoring vs. active work

Two different paces, on purpose

We monitor as many prompts as are relevant to your brand — that number isn't artificially capped. Actively working a prompt (research, roadmap, brief) runs at a diagnosis pace of 2–3 prompts a week, roughly 8–12 a month. Monitoring tells us where the gaps are; active work is where we go deep on fixing them. Full definitions and cadence live on our Methodology page — we won't re-explain the whole system here.

Sample deliverable

What a content brief actually looks like

Below is a redacted, illustrative excerpt from a real brief format — this is the level of specificity your team gets every month, ready to write or build from directly.

Sample brief · client name redacted

Target prompt / query cluster

"best expense management software for 50-person startups" — cluster includes 6 related prompts across ChatGPT and Perplexity

Suggested H1

"Expense Management Software for Startups: What to Look For at 50 Employees"

Outline

  • Direct-answer lede: the 3 criteria that matter most at this headcount
  • Comparison table: approval workflows, card issuing, integrations
  • Section: what breaks when you outgrow spreadsheet tracking
  • FAQ: pricing, onboarding time, accounting-software sync

Entities to include

Expense management, corporate card, approval workflow, QuickBooks/Xero sync, SOC 2

Ready to have us ship it too?

If your team doesn't have the bandwidth to build the roadmap, Full Execution covers writing, brand checks, build, QA, and publishing — 8–12 pages a month, live on your site.

Book a call See Full Execution →

Strategy is $1,000/mo, billed monthly. See the prompt-count explainer and full FAQ on the Pricing page.